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Whole Wheat Creative is a full-service, creatively-driven communications firm producing effective advertising and marketing materials
across all media.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339


Whole Wheat Creative is a creatively-driven communications firm proving a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.


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Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both are due to launch in 2013.

More about iPhone iOS Development

Camp Ozark

Camp Ozark Slide 1 Camp Ozark Slide 2 Camp Ozark Slide 3 Camp Ozark Slide 4

Incomparable Camp Ozark gets an incomparable new website.

Camp Ozark is a popular Christian camp located in Arkansas' Ouachita Mountains where each summer 4,200 kids enjoy 120 different camp activities. Camp Ozark is committed to providing a summer camp experience which positively impacts the lives of their campers.

Utilizing new photography and new copy, Whole Wheat Creative redesigned and developed Camp Ozark's website with the goal of making the website just as much fun as the camp itself.

A main feature of the site is its interactive map. It was created using aerial photography and includes tons photos and videos that link directly to the interactive activity selection section of the site.

Another industry-leading feature is the website's unique online merchandise store and photo ordering system. Both systems were created and developed in WWC's Tier-1 lab and designed to connect with Camp Ozark's existing databases and accounting system.

The camper registration system was also completely redesigned by Whole Wheat Creative to present a more intuitive experience for both the guest user and the Camp Ozark administrators.

The Camp Ozark mission is to invest fully in each individual child as if they are the only child at Camp Ozark. Perhaps the fact that the Camp Ozark website has been featured on many popular website galleries and has been recognized by the industry with a Gold District Addy and a Silver Regional Addy is a testament that WWC strives to follow the same mission with each of our clients and their projects.

John Moore


Stewart Information Services


San Jacinto College


SouthWestern Brick Council


Camp Ozark GO!


Children’s Learning Institute


DuPont Powder Coatings


Sterling Municipal Library


Wallace/Halpin, LLC.




Halliburton/Landmark Graphics


The Historic Stagecoach Inn


Lovett Dental Centers


Reedhycalog (NOV)



Ignore No More Ignore No More 5070656347501 Texas A&M University Galveston Texas A&M University Galveston 5018391111901 Axalta Axalta 5011898151901 Detach Detach 4996032663901 Pinots Pallet Pinots Pallet 4996027659901 UTMB Campus Navigator UTMB Campus Navigator 4967721173101 Open Meeting Room Open Meeting Room 4967713980301 Westlake Chemical Westlake Chemical 4950907052701 Smart Link Remote Smart Link Remote 4943915100301 Ten Days Ten Days 4906888398301 Jersey Village Church Jersey Village Church 4906885280701 Speedrank Mobile Speedrank Mobile 4906588111501 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905643975501 For Houston's Kids For Houston's Kids 4896410324701 Opus Homes (iPlans) Opus Homes (iPlans) 4887925711501 Weathermatic Weathermatic 4869084794701 Parkside Capital Parkside Capital 4844948367901 Arena Energy Arena Energy 4839876425101 Stage Coach Inn Stage Coach Inn 4839311297101 PreCheck Print Ads PreCheck Print Ads 4839302307901 Chris Seay (website) Chris Seay (website) 4839030039901 SmartLink SmartLink 4838436169501 John Moore (TV) John Moore (TV) 4838410069501 Camp Ozark Camp Ozark 4837959810301 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837712843101 Trafficware (ADS) Trafficware (ADS) 4837700516701 Trafficware University Trafficware University 4837698839101 Crest Energy Partners Crest Energy Partners 4837672775101 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837672069501 San Jacinto College (website) San Jacinto College (website) 4837672051501 First State Bank (Outdoor) First State Bank (Outdoor) 4837668595501 Reliant Energy Reliant Energy 4837664325901 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837662579901 First State Bank (print) First State Bank (print) 4837661759101 Newmark Homes (print) Newmark Homes (print) 4837660938301 MPR Technology MPR Technology 4837433936701 Make It Happen Now Make It Happen Now 4837431467101 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837424533501 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837422024301 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837414338301 Wildcat Golf Wildcat Golf 4837372405501 Swingpure Swingpure 4837371775501 Newmark Interactive Plans Newmark Interactive Plans 4837370810701 The Tanglewood (Identity) The Tanglewood (Identity) 4837369709101 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837368675901 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837366328701 Bambi & Vixen Bambi & Vixen 4837363851901 Sterling Municipal Library Sterling Municipal Library 4837356655501 Comanche Contractors Comanche Contractors 4837206571501 Deep Water Cay Deep Water Cay 4837205783101 Living Water International (website) Living Water International (website) 4837204134301 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837198874701 Pacific Strategic Investors Pacific Strategic Investors 4837198334701 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837197103501 Rejuvenon Rejuvenon 4837196333101 Lufkin Automation Lufkin Automation 4837195242301 Baker Nissan (Print) Baker Nissan (Print) 4837194227101 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837193615101 Castle Dental (TV) Castle Dental (TV) 4837193345101 Living Water International (branding) Living Water International (branding) 4837192927501 Camp Ozark GO! Camp Ozark GO! 4837190551501 Top Drawer Lingerie Top Drawer Lingerie 4837190295901 Hunting Art Prize Hunting Art Prize 4837189158301 H2O App H2O App 4837186746301 Reliant (HL&P) Reliant (HL&P) 4837186735501 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837186278301 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837185299101 Energy Images Energy Images 4837184597101 Cardeo Trade show Cardeo Trade show 4837183232701 DuPont Coatings (video) DuPont Coatings (video) 4837182584701 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837181659501 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837181259901 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837180619101 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837178250301 Kinder Morgan 3D Kinder Morgan 3D 4837177821901 Newmark Homes Newmark Homes 4837177227901 Speedrank Speedrank 4837160801101 Sugar Ray Dimeline Sugar Ray Dimeline 4837131500701 Enserv Branding Enserv Branding 4837129801501 Evolve Capital Website Evolve Capital Website 4837129160701 DuPont Apply Innovation DuPont Apply Innovation 4837128534301 BP Interactive Kiosk BP Interactive Kiosk 4837128023101 MS 150 MS 150 4837125171901 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837124498701 Beauty Ideas Beauty Ideas 4837123951501 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837123335901 Masonry Systems Masonry Systems 4836739687501 AMP Brick & Stone AMP Brick & Stone 4836459546301 Brick Colorado Brick Colorado 4836436931101 Crimson Playground Crimson Playground 4836235503901 Sierra Fuels Sierra Fuels 4836116851501 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835809195501 PreCheck (branding) PreCheck (branding) 4835226531901 First State Bank (Outdoor) First State Bank (Outdoor) 4835181560701 First State Bank (Outdoor) First State Bank (Outdoor) 4834945253101 PreCheck (branding) PreCheck (branding) 4834944918301 Texon (direct mail) Texon (direct mail) 4834944054301 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4834943211901 Enserv Enserv 4832834900701 Coral Beach Club Coral Beach Club 4832093567102 San Jacinto College Foundation San Jacinto College Foundation 4831514330702 Howard Weil Howard Weil 4829613505502 Mason Creek Mason Creek 4829603382302 Masonry Systems (print) Masonry Systems (print) 4828366181102 Oakcreek Homes Oakcreek Homes 4828361709902 MIHN Records MIHN Records 4828356435902 Knowledge Systems Knowledge Systems 4828103064302 The High Lonesome Ranch The High Lonesome Ranch 4828042955102 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828042955102 Trafficware (ADS) Trafficware (ADS) 4820330693102 Going Up Going Up 4820327481902 DuPont Powder Coatings DuPont Powder Coatings 4819901951102 The Home Depot The Home Depot 4811938823102 Newmark Homes (website) Newmark Homes (website) 4811003532302 Crest Energy Partners Crest Energy Partners 4799767007102 Texon LP (website) Texon LP (website) 4798932257102 Questia Questia 4793806317902 AAF AAF 4791910028702 City City 4791910028702 Reedhycalog (NOV) Reedhycalog (NOV) 4790756628302 Evolve Capital Evolve Capital 4782691641902 Western Agency Western Agency 4782259195502 Perry Homes Perry Homes 4781120598302 Rejuvenon (Branding) Rejuvenon (Branding) 4781104779902 Baker Nissan (TV) Baker Nissan (TV) 4779585075902 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776223665902 Stage Coach Inn Stage Coach Inn 4773059777102 Stoney Way Village Stoney Way Village 4771468065902 PreCheck (Website) PreCheck (Website) 4723892571902 Genuine Brick Genuine Brick 4723892337902 Sneak Peek Homes Sneak Peek Homes 4723890408302 Hunting Energy Hunting Energy 4723887967502 Sureclose Animation Sureclose Animation 4723881606302 Living Water International (branding) Living Water International (branding) 4723872325502 Synchro Green Synchro Green 4723862774702 Villas Del Parque Villas Del Parque 4677225386702 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669264591502 Heartland Brick (Branding) Heartland Brick (Branding) 4667575179902 CRI Catalysts CRI Catalysts 4666948023902 First State Bank (Website) First State Bank (Website) 4659550571102 Spirit of America Spirit of America 4659550571102 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659550571102 Shell (SIMS) Shell (SIMS) 4611492453902 West Ten West Ten 4497967897502 Sugar Creek Kiosk Sugar Creek Kiosk 4496835492302 LawnGrips LawnGrips 4384445796302 Texon Butane Blending Texon Butane Blending 4271067176702 DuPont Lab Work Request App DuPont Lab Work Request App 4157540543102 Grand Haven Homes Grand Haven Homes 4147862641502 Make It Happen Now Make It Happen Now 4043541679502 American HomeStar American HomeStar 4043540865902 Stewart Star Stewart Star 3930014196302 Salient Partners Salient Partners 3930012396302 Mieko Mahi Mieko Mahi 3702649694702 Catscan Catscan 3589580318702 Villas Del Parque Villas Del Parque 3589115177102 One Minute Manicure One Minute Manicure 3587978243102 Stewart Information Services (Branding) Stewart Information Services (Branding) 3587957888702 Wallace/Halpin, LLC. Wallace/Halpin, LLC. 3361744274702

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 14 years. For the past ten years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including and Google Labs. Gary holds a degree in Advertising/Marketing from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 4 years Gary has been developing iOS applications for the iPhone and iPad.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Travis Beck

Senior Art Director / Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Steve Gombar

Media Director

Steve Gombar started his marketing career in field research as a supervisor. Steve joined McCann-Erickson in Houston as Media Supervisor and Associate Media Director in 1978.

Steve was directly responsible for consumer and industrial media planning and analysis for national, regional and local clients, including: Exxon, Six Flags, Coke, Texas Instruments, McDonalds, What-a-Burger, Texas State Optical, Bank of the Southwest, Abercrombie & Fitch and Gordon's Jewelers. Providing media and research services, Steve's client roster includes Cort Furniture Rental, The Gulf Coast Conservation Association, Baker-Jackson Nissan, First Choice Power, South Texas Dental, Slick 50, Miller Beer, Toyota, Lexus, Little Caesar's, MGM, CBS, Methodist Hospital, HL&P, The Houston Zoo, Fantastic Sam's, Verizon Wireless, St. Luke's, The City of Houston and Texas Tourism. Steve has planned, invested and supervised more than one billion dollars in client media at local, regional and national levels.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Fatima Vaid

Project Manager / Developer

Fatima has 5+ years experience facilitating the design, development, testing and support of comprehensive multi-technology initiatives. With expertise in business development, marketing, strategic client development, successful multi-discipinary team management and project delivery Fatima is comfortable wearing many hats and facilitating the Full Life-Cycle development of all projects and front-line support of cross-platform initiatives.

When Fatima is not working, she enjoys reading all genres of books, watching tv, going to the movies, spending time with her family, exercises at the gym and sleeping whenever time permits.

Ben Breier

iOS Developer

Ben began programming as a hobbyist when he was still in Middle School. Later, he would go on to study East Asian Studies at Wesleyan University, which left him fluent in Japanese and Korean. Later, he would teach English at a public Elementary School in Busan, South Korea. After two years in Korea, Ben moved back to his hometown of Houston, Texas and began building a career as a freelance web and iOS developer before landing at Whole Wheat Creative.

An enthusiastic problem solver with an eye for detail, Ben enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes to ride his bike, play with his dog, and spend time with his wife.