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Whole Wheat Creative is a full-service, creatively-driven communications firm producing effective advertising and marketing materials
across all media.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339


Whole Wheat Creative is a creatively-driven communications firm proving a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.


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Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both are due to launch in 2013.

More about iPhone iOS Development

Camp Ozark

Camp Ozark Slide 1 Camp Ozark Slide 2 Camp Ozark Slide 3 Camp Ozark Slide 4

Incomparable Camp Ozark gets an incomparable new website.

Camp Ozark is a popular Christian camp located in Arkansas' Ouachita Mountains where each summer 4,200 kids enjoy 120 different camp activities. Camp Ozark is committed to providing a summer camp experience which positively impacts the lives of their campers.

Utilizing new photography and new copy, Whole Wheat Creative redesigned and developed Camp Ozark's website with the goal of making the website just as much fun as the camp itself.

A main feature of the site is its interactive map. It was created using aerial photography and includes tons photos and videos that link directly to the interactive activity selection section of the site.

Another industry-leading feature is the website's unique online merchandise store and photo ordering system. Both systems were created and developed in WWC's Tier-1 lab and designed to connect with Camp Ozark's existing databases and accounting system.

The camper registration system was also completely redesigned by Whole Wheat Creative to present a more intuitive experience for both the guest user and the Camp Ozark administrators.

The Camp Ozark mission is to invest fully in each individual child as if they are the only child at Camp Ozark. Perhaps the fact that the Camp Ozark website has been featured on many popular website galleries and has been recognized by the industry with a Gold District Addy and a Silver Regional Addy is a testament that WWC strives to follow the same mission with each of our clients and their projects.

John Moore


Stewart Information Services


San Jacinto College


SouthWestern Brick Council


Camp Ozark GO!


Children’s Learning Institute


DuPont Powder Coatings


Sterling Municipal Library


Wallace/Halpin, LLC.




Halliburton/Landmark Graphics


The Historic Stagecoach Inn


Lovett Dental Centers


Reedhycalog (NOV)



Ignore No More Ignore No More 5070657905322 Texas A&M University Galveston Texas A&M University Galveston 5018392669722 Axalta Axalta 5011899709722 Detach Detach 4996034221722 Pinots Pallet Pinots Pallet 4996029217722 UTMB Campus Navigator UTMB Campus Navigator 4967722730922 Open Meeting Room Open Meeting Room 4967715538122 Westlake Chemical Westlake Chemical 4950908610522 Smart Link Remote Smart Link Remote 4943916658122 Ten Days Ten Days 4906889956122 Jersey Village Church Jersey Village Church 4906886838522 Speedrank Mobile Speedrank Mobile 4906589669322 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905645533322 For Houston's Kids For Houston's Kids 4896411882522 Opus Homes (iPlans) Opus Homes (iPlans) 4887927269322 Weathermatic Weathermatic 4869086352522 Parkside Capital Parkside Capital 4844949925722 Arena Energy Arena Energy 4839877982922 Stage Coach Inn Stage Coach Inn 4839312854922 PreCheck Print Ads PreCheck Print Ads 4839303865722 Chris Seay (website) Chris Seay (website) 4839031597722 SmartLink SmartLink 4838437727322 John Moore (TV) John Moore (TV) 4838411627322 Camp Ozark Camp Ozark 4837961368122 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837714400922 Trafficware (ADS) Trafficware (ADS) 4837702074522 Trafficware University Trafficware University 4837700396922 Crest Energy Partners Crest Energy Partners 4837674332922 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837673627322 San Jacinto College (website) San Jacinto College (website) 4837673609322 First State Bank (Outdoor) First State Bank (Outdoor) 4837670153322 Reliant Energy Reliant Energy 4837665883722 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837664137722 First State Bank (print) First State Bank (print) 4837663316922 Newmark Homes (print) Newmark Homes (print) 4837662496122 MPR Technology MPR Technology 4837435494522 Make It Happen Now Make It Happen Now 4837433024922 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837426091322 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837423582122 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837415896122 Wildcat Golf Wildcat Golf 4837373963322 Swingpure Swingpure 4837373333322 Newmark Interactive Plans Newmark Interactive Plans 4837372368522 The Tanglewood (Identity) The Tanglewood (Identity) 4837371266922 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837370233722 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837367886522 Bambi & Vixen Bambi & Vixen 4837365409722 Sterling Municipal Library Sterling Municipal Library 4837358213322 Comanche Contractors Comanche Contractors 4837208129322 Deep Water Cay Deep Water Cay 4837207340922 Living Water International (website) Living Water International (website) 4837205692122 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837200432522 Pacific Strategic Investors Pacific Strategic Investors 4837199892522 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837198661322 Rejuvenon Rejuvenon 4837197890922 Lufkin Automation Lufkin Automation 4837196800122 Baker Nissan (Print) Baker Nissan (Print) 4837195784922 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837195172922 Castle Dental (TV) Castle Dental (TV) 4837194902922 Living Water International (branding) Living Water International (branding) 4837194485322 Camp Ozark GO! Camp Ozark GO! 4837192109322 Top Drawer Lingerie Top Drawer Lingerie 4837191853722 Hunting Art Prize Hunting Art Prize 4837190716122 H2O App H2O App 4837188304122 Reliant (HL&P) Reliant (HL&P) 4837188293322 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837187836122 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837186856922 Energy Images Energy Images 4837186154922 Cardeo Trade show Cardeo Trade show 4837184790522 DuPont Coatings (video) DuPont Coatings (video) 4837184142522 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837183217322 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837182817722 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837182176922 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837179808122 Kinder Morgan 3D Kinder Morgan 3D 4837179379722 Newmark Homes Newmark Homes 4837178785722 Speedrank Speedrank 4837162358922 Sugar Ray Dimeline Sugar Ray Dimeline 4837133058522 Enserv Branding Enserv Branding 4837131359322 Evolve Capital Website Evolve Capital Website 4837130718522 DuPont Apply Innovation DuPont Apply Innovation 4837130092122 BP Interactive Kiosk BP Interactive Kiosk 4837129580922 MS 150 MS 150 4837126729722 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837126056522 Beauty Ideas Beauty Ideas 4837125509322 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837124893722 Masonry Systems Masonry Systems 4836741245322 AMP Brick & Stone AMP Brick & Stone 4836461104122 Brick Colorado Brick Colorado 4836438488922 Crimson Playground Crimson Playground 4836237061722 Sierra Fuels Sierra Fuels 4836118409322 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835810753322 PreCheck (branding) PreCheck (branding) 4835228089722 First State Bank (Outdoor) First State Bank (Outdoor) 4835183118522 First State Bank (Outdoor) First State Bank (Outdoor) 4834946810922 PreCheck (branding) PreCheck (branding) 4834946476122 Texon (direct mail) Texon (direct mail) 4834945612122 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4834944769722 Enserv Enserv 4832836458522 Coral Beach Club Coral Beach Club 4832095124922 San Jacinto College Foundation San Jacinto College Foundation 4831515888522 Howard Weil Howard Weil 4829615063322 Mason Creek Mason Creek 4829604940122 Masonry Systems (print) Masonry Systems (print) 4828367738922 Oakcreek Homes Oakcreek Homes 4828363267722 MIHN Records MIHN Records 4828357993722 Knowledge Systems Knowledge Systems 4828104622122 The High Lonesome Ranch The High Lonesome Ranch 4828044512922 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828044512922 Trafficware (ADS) Trafficware (ADS) 4820332250922 Going Up Going Up 4820329039722 DuPont Powder Coatings DuPont Powder Coatings 4819903508922 The Home Depot The Home Depot 4811940380922 Newmark Homes (website) Newmark Homes (website) 4811005090122 Crest Energy Partners Crest Energy Partners 4799768564922 Texon LP (website) Texon LP (website) 4798933814922 Questia Questia 4793807875722 AAF AAF 4791911586522 City City 4791911586522 Reedhycalog (NOV) Reedhycalog (NOV) 4790758186122 Evolve Capital Evolve Capital 4782693199722 Western Agency Western Agency 4782260753322 Perry Homes Perry Homes 4781122156122 Rejuvenon (Branding) Rejuvenon (Branding) 4781106337722 Baker Nissan (TV) Baker Nissan (TV) 4779586633722 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776225223722 Stage Coach Inn Stage Coach Inn 4773061334922 Stoney Way Village Stoney Way Village 4771469623722 PreCheck (Website) PreCheck (Website) 4723894129722 Genuine Brick Genuine Brick 4723893895722 Sneak Peek Homes Sneak Peek Homes 4723891966122 Hunting Energy Hunting Energy 4723889525322 Sureclose Animation Sureclose Animation 4723883164122 Living Water International (branding) Living Water International (branding) 4723873883322 Synchro Green Synchro Green 4723864332522 Villas Del Parque Villas Del Parque 4677226944522 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669266149322 Heartland Brick (Branding) Heartland Brick (Branding) 4667576737722 CRI Catalysts CRI Catalysts 4666949581722 First State Bank (Website) First State Bank (Website) 4659552128922 Spirit of America Spirit of America 4659552128922 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659552128922 Shell (SIMS) Shell (SIMS) 4611494011722 West Ten West Ten 4497969455322 Sugar Creek Kiosk Sugar Creek Kiosk 4496837050122 LawnGrips LawnGrips 4384447354122 Texon Butane Blending Texon Butane Blending 4271068734522 DuPont Lab Work Request App DuPont Lab Work Request App 4157542100922 Grand Haven Homes Grand Haven Homes 4147864199322 Make It Happen Now Make It Happen Now 4043543237322 American HomeStar American HomeStar 4043542423722 Stewart Star Stewart Star 3930015754122 Salient Partners Salient Partners 3930013954122 Mieko Mahi Mieko Mahi 3702651252522 Catscan Catscan 3589581876522 Villas Del Parque Villas Del Parque 3589116734922 One Minute Manicure One Minute Manicure 3587979800922 Stewart Information Services (Branding) Stewart Information Services (Branding) 3587959446522 Wallace/Halpin, LLC. Wallace/Halpin, LLC. 3361745832522

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 14 years. For the past ten years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including and Google Labs. Gary holds a degree in Advertising/Marketing from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 4 years Gary has been developing iOS applications for the iPhone and iPad.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Travis Beck

Senior Art Director / Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Steve Gombar

Media Director

Steve Gombar started his marketing career in field research as a supervisor. Steve joined McCann-Erickson in Houston as Media Supervisor and Associate Media Director in 1978.

Steve was directly responsible for consumer and industrial media planning and analysis for national, regional and local clients, including: Exxon, Six Flags, Coke, Texas Instruments, McDonalds, What-a-Burger, Texas State Optical, Bank of the Southwest, Abercrombie & Fitch and Gordon's Jewelers. Providing media and research services, Steve's client roster includes Cort Furniture Rental, The Gulf Coast Conservation Association, Baker-Jackson Nissan, First Choice Power, South Texas Dental, Slick 50, Miller Beer, Toyota, Lexus, Little Caesar's, MGM, CBS, Methodist Hospital, HL&P, The Houston Zoo, Fantastic Sam's, Verizon Wireless, St. Luke's, The City of Houston and Texas Tourism. Steve has planned, invested and supervised more than one billion dollars in client media at local, regional and national levels.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Fatima Vaid

Project Manager / Developer

Fatima has 5+ years experience facilitating the design, development, testing and support of comprehensive multi-technology initiatives. With expertise in business development, marketing, strategic client development, successful multi-discipinary team management and project delivery Fatima is comfortable wearing many hats and facilitating the Full Life-Cycle development of all projects and front-line support of cross-platform initiatives.

When Fatima is not working, she enjoys reading all genres of books, watching tv, going to the movies, spending time with her family, exercises at the gym and sleeping whenever time permits.

Ben Breier

iOS Developer

Ben began programming as a hobbyist when he was still in Middle School. Later, he would go on to study East Asian Studies at Wesleyan University, which left him fluent in Japanese and Korean. Later, he would teach English at a public Elementary School in Busan, South Korea. After two years in Korea, Ben moved back to his hometown of Houston, Texas and began building a career as a freelance web and iOS developer before landing at Whole Wheat Creative.

An enthusiastic problem solver with an eye for detail, Ben enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes to ride his bike, play with his dog, and spend time with his wife.