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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339


Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.


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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark


John Moore


Stewart Information Services


San Jacinto College


SouthWestern Brick Council


Camp Ozark GO!


Children’s Learning Institute


DuPont Powder Coatings


Sterling Municipal Library


Wallace/Halpin, LLC.




Halliburton/Landmark Graphics


The Historic Stagecoach Inn


Lovett Dental Centers


Reedhycalog (NOV)



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The Sterling Group The Sterling Group 5456131421750 Camp Ozark v2 Camp Ozark v2 5391200327750 University of Texas (Office of Development) University of Texas (Office of Development) 5391113906150 Lynx Map Lynx Map 5372430143750 FITNAV FITNAV 5372429286950 LYNX F.B.O. LYNX F.B.O. 5349240851750 VaryActive (Promo) VaryActive (Promo) 5332334531750 Say Hello To Celeo Say Hello To Celeo 5327668236950 The Stopic The Stopic 5312071629350 Sun & Ski (Branding) Sun & Ski (Branding) 5311158172550 Living Water Annual Review Living Water Annual Review 5307208562150 Sun & Ski Sun & Ski 5298146818550 VaryActive VaryActive 5295960963350 Sun & Ski Summer TV Sun & Ski Summer TV 5295927580550 Bid Fish Bid Fish 5293847054150 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5291991804950 The Battleship of Texas The Battleship of Texas 5291706461750 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288504747750 Safoco Technologies Safoco Technologies 5288227158950 Detoto Law Firm Detoto Law Firm 5283631899350 Celeo Celeo 5283630358550 Celeo Celeo 5283625206950 Westlake Chemical Westlake Chemical 5282375348150 Wabash Feed Wabash Feed 5273989792550 HayMap HayMap 5273449191350 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269531307750 Sun & Ski (Running) Sun & Ski (Running) 5269531307750 VaryActive (Branding) VaryActive (Branding) 5254841792150 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237191773350 WestTen WestTen 5236203454550 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235308462150 VaryActive VaryActive 5224176776150 North American Pipe North American Pipe 5206482365750 Evolve Capital Website Evolve Capital Website 5206443543350 New Vision Africa New Vision Africa 5187410019350 University of Texas School of Dentistry University of Texas School of Dentistry 5187402225350 Children's Leraning Institute Children's Leraning Institute 5181502685750 San Jacinto College (website) San Jacinto College (website) 5178370754150 Ignore No More! Locate Ignore No More! Locate 5174677748150 Real Faith for Real Living Real Faith for Real Living 5146395035750 A La Mode A La Mode 5141726958950 Axalta Powder Coatings Axalta Powder Coatings 5141725850150 Ozark Life Ozark Life 5128986512150 Family Houston Family Houston 5108776198550 No2fyme No2fyme 5098131614150 Just Booster Just Booster 5098128892550 Reading Bandit Reading Bandit 5098127488550 Noted Noted 5089805922950 Diversicons Diversicons 5079155891750 Ignore No More Ignore No More 5070766250150 Smith Fork Ranch Smith Fork Ranch 5028213058550 Texas A&M University Galveston Texas A&M University Galveston 5018501014550 Axalta Axalta 5012008054550 Detach Detach 4996142566550 Pinots Pallet Pinots Pallet 4996137562550 UTMB Campus Navigator UTMB Campus Navigator 4967831075750 Open Meeting Room Open Meeting Room 4967823882950 Westlake Chemical Westlake Chemical 4951016955350 Smart Link Remote Smart Link Remote 4944025002950 Ten Days Ten Days 4906998300950 Jersey Village Church Jersey Village Church 4906995183350 Speedrank Mobile Speedrank Mobile 4906698014150 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905753878150 For Houston's Kids For Houston's Kids 4896520227350 Opus Homes (iPlans) Opus Homes (iPlans) 4888035614150 Weathermatic Weathermatic 4869194697350 Parkside Capital Parkside Capital 4845058270550 Arena Energy Arena Energy 4839986327750 Stage Coach Inn Stage Coach Inn 4839421199750 PreCheck Print Ads PreCheck Print Ads 4839412210550 Chris Seay (website) Chris Seay (website) 4839139942550 SmartLink SmartLink 4838546072150 John Moore (TV) John Moore (TV) 4838519972150 Camp Ozark Camp Ozark 4838069712950 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837822745750 Trafficware (ADS) Trafficware (ADS) 4837810419350 Trafficware University Trafficware University 4837808741750 Crest Energy Partners Crest Energy Partners 4837782677750 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837781972150 First State Bank (Outdoor) First State Bank (Outdoor) 4837778498150 Reliant Energy Reliant Energy 4837774228550 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837772482550 First State Bank (print) First State Bank (print) 4837771661750 Newmark Homes (print) Newmark Homes (print) 4837770840950 MPR Technology MPR Technology 4837543839350 Make It Happen Now Make It Happen Now 4837541369750 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837534436150 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837531926950 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837524240950 Wildcat Golf Wildcat Golf 4837482308150 Swingpure Swingpure 4837481678150 Newmark Interactive Plans Newmark Interactive Plans 4837480713350 The Tanglewood (Identity) The Tanglewood (Identity) 4837479611750 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837478578550 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837476231350 Bambi & Vixen Bambi & Vixen 4837473754550 Sterling Municipal Library Sterling Municipal Library 4837466558150 Comanche Contractors Comanche Contractors 4837316474150 Deep Water Cay Deep Water Cay 4837315685750 Living Water International (website) Living Water International (website) 4837314036950 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837308777350 Pacific Strategic Investors Pacific Strategic Investors 4837308237350 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837307006150 Rejuvenon Rejuvenon 4837306235750 Lufkin Automation Lufkin Automation 4837305144950 Baker Nissan (Print) Baker Nissan (Print) 4837304129750 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837303517750 Castle Dental (TV) Castle Dental (TV) 4837303247750 Living Water International (branding) Living Water International (branding) 4837302830150 Camp Ozark GO! 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DuPont Apply Innovation DuPont Apply Innovation 4837238436950 BP Interactive Kiosk BP Interactive Kiosk 4837237925750 MS 150 MS 150 4837235074550 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837234401350 Beauty Ideas Beauty Ideas 4837233854150 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837233238550 Masonry Systems Masonry Systems 4836849590150 AMP Brick & Stone AMP Brick & Stone 4836569448950 Brick Colorado Brick Colorado 4836546833750 Crimson Playground Crimson Playground 4836345406550 Sierra Fuels Sierra Fuels 4836226754150 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835919098150 PreCheck (branding) PreCheck (branding) 4835336434550 First State Bank (Outdoor) First State Bank (Outdoor) 4835291463350 First State Bank (Outdoor) First State Bank (Outdoor) 4835055155750 PreCheck (branding) PreCheck (branding) 4835054820950 Texon (direct mail) Texon (direct mail) 4835053956950 Children’s Learning Institute (Collateral) Children’s Learning Institute 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City City 4792019931350 Reedhycalog (NOV) Reedhycalog (NOV) 4790866530950 Evolve Capital Evolve Capital 4782801544550 Western Agency Western Agency 4782369098150 Perry Homes Perry Homes 4781230500950 Rejuvenon (Branding) Rejuvenon (Branding) 4781214682550 Baker Nissan (TV) Baker Nissan (TV) 4779694978550 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776333568550 Stage Coach Inn Stage Coach Inn 4773169679750 Stoney Way Village Stoney Way Village 4771577968550 PreCheck (Website) PreCheck (Website) 4724002474550 Genuine Brick Genuine Brick 4724002240550 Sneak Peek Homes Sneak Peek Homes 4724000310950 Hunting Energy Hunting Energy 4723997870150 Sureclose Animation Sureclose Animation 4723991508950 Living Water International (branding) Living Water International (branding) 4723982228150 Synchro Green Synchro Green 4723972677350 Villas Del Parque Villas Del Parque 4677335289350 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669374494150 Heartland Brick (Branding) Heartland Brick (Branding) 4667685082550 CRI Catalysts CRI Catalysts 4667057926550 Spirit of America Spirit of America 4659660473750 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659660473750 First State Bank (Website) First State Bank (Website) 4659660473750 Shell (SIMS) Shell (SIMS) 4611602356550 West Ten West Ten 4498077800150 Sugar Creek Kiosk Sugar Creek Kiosk 4496945394950 LawnGrips LawnGrips 4384555698950 Texon Butane Blending Texon Butane Blending 4271177079350 DuPont Lab Work Request App DuPont Lab Work Request App 4157650445750 Grand Haven Homes Grand Haven Homes 4147972544150 Make It Happen Now Make It Happen Now 4043651582150 American HomeStar American HomeStar 4043650768550 Stewart Star Stewart Star 3930124098950 Salient Partners Salient Partners 3930122298950 Mieko Mahi Mieko Mahi 3702759597350 Catscan Catscan 3589690221350 Villas Del Parque Villas Del Parque 3589225079750 One Minute Manicure One Minute Manicure 3588088145750 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588067791350

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia


Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.