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Whole Wheat Creative is a full-service, creatively-driven communications firm producing effective advertising and marketing materials
across all media.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

Sun & Ski Direct Mail Sun & Ski Direct Mail 5235251093769 VaryActive VaryActive 5224119407769 Evolve Capital Website Evolve Capital Website 5206386174969 New Vision Africa New Vision Africa 5187352650969 University of Texas School of Dentistry University of Texas School of Dentistry 5187344856969 Children's Leraning Institute Children's Leraning Institute 5181445317369 Ignore No More! Locate Ignore No More! Locate 5174620379769 Real Faith for Real Living Real Faith for Real Living 5146337667369 A La Mode A La Mode 5141669590569 Axalta Powder Coatings Axalta Powder Coatings 5141668481769 Ozark Life Ozark Life 5128929143769 Family Houston Family Houston 5108718830169 Camp Ozark v2 Camp Ozark v2 5108718639369 No2fyme No2fyme 5098074245769 Just Booster Just Booster 5098071524169 Reading Bandit Reading Bandit 5098070120169 Noted Noted 5089748554569 Diversicons Diversicons 5079098523369 Ignore No More Ignore No More 5070708881769 Smith Fork Ranch Smith Fork Ranch 5028155690169 Texas A&M University Galveston Texas A&M University Galveston 5018443646169 Axalta Axalta 5011950686169 Detach Detach 4996085198169 Pinots Pallet Pinots Pallet 4996080194169 UTMB Campus Navigator UTMB Campus Navigator 4967773707369 Open Meeting Room Open Meeting Room 4967766514569 Westlake Chemical Westlake Chemical 4950959586969 Smart Link Remote Smart Link Remote 4943967634569 Ten Days Ten Days 4906940932569 Jersey Village Church Jersey Village Church 4906937814969 Speedrank Mobile Speedrank Mobile 4906640645769 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905696509769 For Houston's Kids For Houston's Kids 4896462858969 Opus Homes (iPlans) Opus Homes (iPlans) 4887978245769 Weathermatic Weathermatic 4869137328969 Parkside Capital Parkside Capital 4845000902169 Arena Energy Arena Energy 4839928959369 Stage Coach Inn Stage Coach Inn 4839363831369 PreCheck Print Ads PreCheck Print Ads 4839354842169 Chris Seay (website) Chris Seay (website) 4839082574169 SmartLink SmartLink 4838488703769 John Moore (TV) John Moore (TV) 4838462603769 Camp Ozark Camp Ozark 4838012344569 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837765377369 Trafficware (ADS) Trafficware (ADS) 4837753050969 Trafficware University Trafficware University 4837751373369 Crest Energy Partners Crest Energy Partners 4837725309369 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837724603769 San Jacinto College (website) San Jacinto College (website) 4837724585769 First State Bank (Outdoor) First State Bank (Outdoor) 4837721129769 Reliant Energy Reliant Energy 4837716860169 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837715114169 First State Bank (print) First State Bank (print) 4837714293369 Newmark Homes (print) Newmark Homes (print) 4837713472569 MPR Technology MPR Technology 4837486470969 Make It Happen Now Make It Happen Now 4837484001369 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837477067769 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837474558569 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837466872569 Wildcat Golf Wildcat Golf 4837424939769 Swingpure Swingpure 4837424309769 Newmark Interactive Plans Newmark Interactive Plans 4837423344969 The Tanglewood (Identity) The Tanglewood (Identity) 4837422243369 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837421210169 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837418862969 Bambi & Vixen Bambi & Vixen 4837416386169 Sterling Municipal Library Sterling Municipal Library 4837409189769 Comanche Contractors Comanche Contractors 4837259105769 Deep Water Cay Deep Water Cay 4837258317369 Living Water International (website) Living Water International (website) 4837256668569 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837251408969 Pacific Strategic Investors Pacific Strategic Investors 4837250868969 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837249637769 Rejuvenon Rejuvenon 4837248867369 Lufkin Automation Lufkin Automation 4837247776569 Baker Nissan (Print) Baker Nissan (Print) 4837246761369 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837246149369 Castle Dental (TV) Castle Dental (TV) 4837245879369 Living Water International (branding) Living Water International (branding) 4837245461769 Camp Ozark GO! Camp Ozark GO! 4837243085769 Top Drawer Lingerie Top Drawer Lingerie 4837242830169 Hunting Art Prize Hunting Art Prize 4837241692569 H2O App H2O App 4837239280569 Reliant (HL&P) Reliant (HL&P) 4837239269769 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837238812569 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837237833369 Energy Images Energy Images 4837237131369 Cardeo Trade show Cardeo Trade show 4837235766969 DuPont Coatings (video) DuPont Coatings (video) 4837235118969 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837234193769 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837233794169 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837233153369 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837230784569 Kinder Morgan 3D Kinder Morgan 3D 4837230356169 Newmark Homes Newmark Homes 4837229762169 Speedrank Speedrank 4837213335369 Sugar Ray Dimeline Sugar Ray Dimeline 4837184034969 Enserv Branding Enserv Branding 4837182335769 DuPont Apply Innovation DuPont Apply Innovation 4837181068569 BP Interactive Kiosk BP Interactive Kiosk 4837180557369 MS 150 MS 150 4837177706169 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837177032969 Beauty Ideas Beauty Ideas 4837176485769 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837175870169 Masonry Systems Masonry Systems 4836792221769 AMP Brick & Stone AMP Brick & Stone 4836512080569 Brick Colorado Brick Colorado 4836489465369 Crimson Playground Crimson Playground 4836288038169 Sierra Fuels Sierra Fuels 4836169385769 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835861729769 PreCheck (branding) PreCheck (branding) 4835279066169 First State Bank (Outdoor) First State Bank (Outdoor) 4835234094969 First State Bank (Outdoor) First State Bank (Outdoor) 4834997787369 PreCheck (branding) PreCheck (branding) 4834997452569 Texon (direct mail) Texon (direct mail) 4834996588569 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4834995746169 Enserv Enserv 4832887434969 Coral Beach Club Coral Beach Club 4832146101369 San Jacinto College Foundation San Jacinto College Foundation 4831566864969 Howard Weil Howard Weil 4829666039769 Mason Creek Mason Creek 4829655916569 Masonry Systems (print) Masonry Systems (print) 4828418715369 Oakcreek Homes Oakcreek Homes 4828414244169 MIHN Records MIHN Records 4828408970169 Knowledge Systems Knowledge Systems 4828155598569 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828095489369 The High Lonesome Ranch The High Lonesome Ranch 4828095489369 Trafficware (ADS) Trafficware (ADS) 4820383227369 Going Up Going Up 4820380016169 DuPont Powder Coatings DuPont Powder Coatings 4819954485369 The Home Depot The Home Depot 4811991357369 Newmark Homes (website) Newmark Homes (website) 4811056066569 Crest Energy Partners Crest Energy Partners 4799819541369 Texon LP (website) Texon LP (website) 4798984791369 Questia Questia 4793858852169 AAF AAF 4791962562969 City City 4791962562969 Reedhycalog (NOV) Reedhycalog (NOV) 4790809162569 Evolve Capital Evolve Capital 4782744176169 Western Agency Western Agency 4782311729769 Perry Homes Perry Homes 4781173132569 Rejuvenon (Branding) Rejuvenon (Branding) 4781157314169 Baker Nissan (TV) Baker Nissan (TV) 4779637610169 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776276200169 Stage Coach Inn Stage Coach Inn 4773112311369 Stoney Way Village Stoney Way Village 4771520600169 PreCheck (Website) PreCheck (Website) 4723945106169 Genuine Brick Genuine Brick 4723944872169 Sneak Peek Homes Sneak Peek Homes 4723942942569 Hunting Energy Hunting Energy 4723940501769 Sureclose Animation Sureclose Animation 4723934140569 Living Water International (branding) Living Water International (branding) 4723924859769 Synchro Green Synchro Green 4723915308969 Villas Del Parque Villas Del Parque 4677277920969 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669317125769 Heartland Brick (Branding) Heartland Brick (Branding) 4667627714169 CRI Catalysts CRI Catalysts 4667000558169 First State Bank (Website) First State Bank (Website) 4659603105369 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659603105369 Spirit of America Spirit of America 4659603105369 Shell (SIMS) Shell (SIMS) 4611544988169 West Ten West Ten 4498020431769 Sugar Creek Kiosk Sugar Creek Kiosk 4496888026569 LawnGrips LawnGrips 4384498330569 Texon Butane Blending Texon Butane Blending 4271119710969 DuPont Lab Work Request App DuPont Lab Work Request App 4157593077369 Grand Haven Homes Grand Haven Homes 4147915175769 Make It Happen Now Make It Happen Now 4043594213769 American HomeStar American HomeStar 4043593400169 Stewart Star Stewart Star 3930066730569 Salient Partners Salient Partners 3930064930569 Mieko Mahi Mieko Mahi 3702702228969 Catscan Catscan 3589632852969 Villas Del Parque Villas Del Parque 3589167711369 One Minute Manicure One Minute Manicure 3588030777369 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588010422969 Wallace/Halpin, LLC. Wallace/Halpin, LLC. 3361796808969

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Mark Pereira

Social Media Director

Mark Pereira began his career in advertising after graduating from The University of Texas at Austin. Forced to take a break from advertising during the economic crisis of 2008, he moved back home to Houston and taught 6th grade math for two years, always eager for the chance to get back to the field he loved. Since that time, he has worked at Langrand and Company and Satori Marketing, acting as the account lead on the award winning METRO Light Rail School Safety Project and York Heating and AC’s Coolest Pet in Houston campaign.

In his spare time, Mark is an avid runner and loves cooking healthy food for him and his wife. He also enjoys movies and was an extra during the football scene in The Dark Knight Rises.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Carly Kindrick

Account Manager

Carly graduated from Oklahoma State University in May of 2013 with a degree in Strategic Communications. While at OSU, Carly was the integrated marketing communications manager at OSTATE Advertising and a producer at OSTATE TV. After graduation, she spent the next year and a half at Adcetera.

When she is not coordinating projects at Whole Wheat Creative, Carly enjoys hot yoga, putting her nose a good book and oversized sweaters.