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Whole Wheat Creative is a full-service, creatively-driven communications firm producing effective advertising and marketing materials
across all media.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

HayMap HayMap 5273394240935 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235253511735 VaryActive VaryActive 5224121825735 Evolve Capital Website Evolve Capital Website 5206388592935 New Vision Africa New Vision Africa 5187355068935 University of Texas School of Dentistry University of Texas School of Dentistry 5187347274935 Children's Leraning Institute Children's Leraning Institute 5181447735335 Ignore No More! Locate Ignore No More! Locate 5174622797735 Real Faith for Real Living Real Faith for Real Living 5146340085335 A La Mode A La Mode 5141672008535 Axalta Powder Coatings Axalta Powder Coatings 5141670899735 Ozark Life Ozark Life 5128931561735 Family Houston Family Houston 5108721248135 Camp Ozark v2 Camp Ozark v2 5108721057335 No2fyme No2fyme 5098076663735 Just Booster Just Booster 5098073942135 Reading Bandit Reading Bandit 5098072538135 Noted Noted 5089750972535 Diversicons Diversicons 5079100941335 Ignore No More Ignore No More 5070711299735 Smith Fork Ranch Smith Fork Ranch 5028158108135 Texas A&M University Galveston Texas A&M University Galveston 5018446064135 Axalta Axalta 5011953104135 Detach Detach 4996087616135 Pinots Pallet Pinots Pallet 4996082612135 UTMB Campus Navigator UTMB Campus Navigator 4967776125335 Open Meeting Room Open Meeting Room 4967768932535 Westlake Chemical Westlake Chemical 4950962004935 Smart Link Remote Smart Link Remote 4943970052535 Ten Days Ten Days 4906943350535 Jersey Village Church Jersey Village Church 4906940232935 Speedrank Mobile Speedrank Mobile 4906643063735 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905698927735 For Houston's Kids For Houston's Kids 4896465276935 Opus Homes (iPlans) Opus Homes (iPlans) 4887980663735 Weathermatic Weathermatic 4869139746935 Parkside Capital Parkside Capital 4845003320135 Arena Energy Arena Energy 4839931377335 Stage Coach Inn Stage Coach Inn 4839366249335 PreCheck Print Ads PreCheck Print Ads 4839357260135 Chris Seay (website) Chris Seay (website) 4839084992135 SmartLink SmartLink 4838491121735 John Moore (TV) John Moore (TV) 4838465021735 Camp Ozark Camp Ozark 4838014762535 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837767795335 Trafficware (ADS) Trafficware (ADS) 4837755468935 Trafficware University Trafficware University 4837753791335 Crest Energy Partners Crest Energy Partners 4837727727335 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837727021735 San Jacinto College (website) San Jacinto College (website) 4837727003735 First State Bank (Outdoor) First State Bank (Outdoor) 4837723547735 Reliant Energy Reliant Energy 4837719278135 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837717532135 First State Bank (print) First State Bank (print) 4837716711335 Newmark Homes (print) Newmark Homes (print) 4837715890535 MPR Technology MPR Technology 4837488888935 Make It Happen Now Make It Happen Now 4837486419335 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837479485735 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837476976535 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837469290535 Wildcat Golf Wildcat Golf 4837427357735 Swingpure Swingpure 4837426727735 Newmark Interactive Plans Newmark Interactive Plans 4837425762935 The Tanglewood (Identity) The Tanglewood (Identity) 4837424661335 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837423628135 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837421280935 Bambi & Vixen Bambi & Vixen 4837418804135 Sterling Municipal Library Sterling Municipal Library 4837411607735 Comanche Contractors Comanche Contractors 4837261523735 Deep Water Cay Deep Water Cay 4837260735335 Living Water International (website) Living Water International (website) 4837259086535 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837253826935 Pacific Strategic Investors Pacific Strategic Investors 4837253286935 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837252055735 Rejuvenon Rejuvenon 4837251285335 Lufkin Automation Lufkin Automation 4837250194535 Baker Nissan (Print) Baker Nissan (Print) 4837249179335 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837248567335 Castle Dental (TV) Castle Dental (TV) 4837248297335 Living Water International (branding) Living Water International (branding) 4837247879735 Camp Ozark GO! Camp Ozark GO! 4837245503735 Top Drawer Lingerie Top Drawer Lingerie 4837245248135 Hunting Art Prize Hunting Art Prize 4837244110535 H2O App H2O App 4837241698535 Reliant (HL&P) Reliant (HL&P) 4837241687735 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837241230535 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837240251335 Energy Images Energy Images 4837239549335 Cardeo Trade show Cardeo Trade show 4837238184935 DuPont Coatings (video) DuPont Coatings (video) 4837237536935 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837236611735 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837236212135 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837235571335 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837233202535 Kinder Morgan 3D Kinder Morgan 3D 4837232774135 Newmark Homes Newmark Homes 4837232180135 Speedrank Speedrank 4837215753335 Sugar Ray Dimeline Sugar Ray Dimeline 4837186452935 Enserv Branding Enserv Branding 4837184753735 DuPont Apply Innovation DuPont Apply Innovation 4837183486535 BP Interactive Kiosk BP Interactive Kiosk 4837182975335 MS 150 MS 150 4837180124135 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837179450935 Beauty Ideas Beauty Ideas 4837178903735 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837178288135 Masonry Systems Masonry Systems 4836794639735 AMP Brick & Stone AMP Brick & Stone 4836514498535 Brick Colorado Brick Colorado 4836491883335 Crimson Playground Crimson Playground 4836290456135 Sierra Fuels Sierra Fuels 4836171803735 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835864147735 PreCheck (branding) PreCheck (branding) 4835281484135 First State Bank (Outdoor) First State Bank (Outdoor) 4835236512935 First State Bank (Outdoor) First State Bank (Outdoor) 4835000205335 PreCheck (branding) PreCheck (branding) 4834999870535 Texon (direct mail) Texon (direct mail) 4834999006535 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4834998164135 Enserv Enserv 4832889852935 Coral Beach Club Coral Beach Club 4832148519335 San Jacinto College Foundation San Jacinto College Foundation 4831569282935 Howard Weil Howard Weil 4829668457735 Mason Creek Mason Creek 4829658334535 Masonry Systems (print) Masonry Systems (print) 4828421133335 Oakcreek Homes Oakcreek Homes 4828416662135 MIHN Records MIHN Records 4828411388135 Knowledge Systems Knowledge Systems 4828158016535 The High Lonesome Ranch The High Lonesome Ranch 4828097907335 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828097907335 Trafficware (ADS) Trafficware (ADS) 4820385645335 Going Up Going Up 4820382434135 DuPont Powder Coatings DuPont Powder Coatings 4819956903335 The Home Depot The Home Depot 4811993775335 Newmark Homes (website) Newmark Homes (website) 4811058484535 Crest Energy Partners Crest Energy Partners 4799821959335 Texon LP (website) Texon LP (website) 4798987209335 Questia Questia 4793861270135 City City 4791964980935 AAF AAF 4791964980935 Reedhycalog (NOV) Reedhycalog (NOV) 4790811580535 Evolve Capital Evolve Capital 4782746594135 Western Agency Western Agency 4782314147735 Perry Homes Perry Homes 4781175550535 Rejuvenon (Branding) Rejuvenon (Branding) 4781159732135 Baker Nissan (TV) Baker Nissan (TV) 4779640028135 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776278618135 Stage Coach Inn Stage Coach Inn 4773114729335 Stoney Way Village Stoney Way Village 4771523018135 PreCheck (Website) PreCheck (Website) 4723947524135 Genuine Brick Genuine Brick 4723947290135 Sneak Peek Homes Sneak Peek Homes 4723945360535 Hunting Energy Hunting Energy 4723942919735 Sureclose Animation Sureclose Animation 4723936558535 Living Water International (branding) Living Water International (branding) 4723927277735 Synchro Green Synchro Green 4723917726935 Villas Del Parque Villas Del Parque 4677280338935 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669319543735 Heartland Brick (Branding) Heartland Brick (Branding) 4667630132135 CRI Catalysts CRI Catalysts 4667002976135 First State Bank (Website) First State Bank (Website) 4659605523335 Spirit of America Spirit of America 4659605523335 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659605523335 Shell (SIMS) Shell (SIMS) 4611547406135 West Ten West Ten 4498022849735 Sugar Creek Kiosk Sugar Creek Kiosk 4496890444535 LawnGrips LawnGrips 4384500748535 Texon Butane Blending Texon Butane Blending 4271122128935 DuPont Lab Work Request App DuPont Lab Work Request App 4157595495335 Grand Haven Homes Grand Haven Homes 4147917593735 Make It Happen Now Make It Happen Now 4043596631735 American HomeStar American HomeStar 4043595818135 Stewart Star Stewart Star 3930069148535 Salient Partners Salient Partners 3930067348535 Mieko Mahi Mieko Mahi 3702704646935 Catscan Catscan 3589635270935 Villas Del Parque Villas Del Parque 3589170129335 One Minute Manicure One Minute Manicure 3588033195335 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588012840935 Wallace/Halpin, LLC. Wallace/Halpin, LLC. 3361799226935

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Mark Pereira

Social Media Director

Mark Pereira began his career in advertising after graduating from The University of Texas at Austin. Forced to take a break from advertising during the economic crisis of 2008, he moved back home to Houston and taught 6th grade math for two years, always eager for the chance to get back to the field he loved. Since that time, he has worked at Langrand and Company and Satori Marketing, acting as the account lead on the award winning METRO Light Rail School Safety Project and York Heating and AC’s Coolest Pet in Houston campaign.

In his spare time, Mark is an avid runner and loves cooking healthy food for him and his wife. He also enjoys movies and was an extra during the football scene in The Dark Knight Rises.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Carly Kindrick

Account Manager

Carly graduated from Oklahoma State University in May of 2013 with a degree in Strategic Communications. While at OSU, Carly was the integrated marketing communications manager at OSTATE Advertising and a producer at OSTATE TV. After graduation, she spent the next year and a half at Adcetera.

When she is not coordinating projects at Whole Wheat Creative, Carly enjoys hot yoga, putting her nose a good book and oversized sweaters.