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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to successfully navigate past their educational struggles. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development Houston iOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touch screen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App Store Google Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and home owners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful Api. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

Lynx Map Lynx Map 5372406039189 FITNAV FITNAV 5372405182389 LYNX F.B.O. LYNX F.B.O. 5349216747189 VaryActive (Promo) VaryActive (Promo) 5332310427189 Say Hello To Celeo Say Hello To Celeo 5327644132389 The Stopic The Stopic 5312047524789 Sun & Ski (Branding) Sun & Ski (Branding) 5311134067989 Living Water Annual Review Living Water Annual Review 5307184457589 Sun & Ski Sun & Ski 5298122713989 VaryActive VaryActive 5295936858789 Sun & Ski Summer TV Sun & Ski Summer TV 5295903475989 Bid Fish Bid Fish 5293822949589 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5291967700389 The Battleship of Texas The Battleship of Texas 5291682357189 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288480643189 Detoto Law Firm Detoto Law Firm 5283607794789 Celeo Celeo 5283606253989 Celeo Celeo 5283601102389 Westlake Chemical Westlake Chemical 5282351243589 Wabash Feed Wabash Feed 5273965687989 HayMap HayMap 5273425086789 Sun & Ski (Running) Sun & Ski (Running) 5269507203189 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269507203189 VaryActive (Branding) VaryActive (Branding) 5254817687589 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237167668789 WestTen WestTen 5236179349989 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235284357589 VaryActive VaryActive 5224152671589 North American Pipe North American Pipe 5206458261189 Evolve Capital Website Evolve Capital Website 5206419438789 New Vision Africa New Vision Africa 5187385914789 University of Texas School of Dentistry University of Texas School of Dentistry 5187378120789 Children's Leraning Institute Children's Leraning Institute 5181478581189 San Jacinto College (website) San Jacinto College (website) 5178346649589 Ignore No More! Locate Ignore No More! Locate 5174653643589 Real Faith for Real Living Real Faith for Real Living 5146370931189 A La Mode A La Mode 5141702854389 Axalta Powder Coatings Axalta Powder Coatings 5141701745589 Ozark Life Ozark Life 5128962407589 Family Houston Family Houston 5108752093989 Camp Ozark v2 Camp Ozark v2 5108751903189 No2fyme No2fyme 5098107509589 Just Booster Just Booster 5098104787989 Reading Bandit Reading Bandit 5098103383989 Noted Noted 5089781818389 Diversicons Diversicons 5079131787189 Ignore No More Ignore No More 5070742145589 Smith Fork Ranch Smith Fork Ranch 5028188953989 Texas A&M University Galveston Texas A&M University Galveston 5018476909989 Axalta Axalta 5011983949989 Detach Detach 4996118461989 Pinots Pallet Pinots Pallet 4996113457989 UTMB Campus Navigator UTMB Campus Navigator 4967806971189 Open Meeting Room Open Meeting Room 4967799778389 Westlake Chemical Westlake Chemical 4950992850789 Smart Link Remote Smart Link Remote 4944000898389 Ten Days Ten Days 4906974196389 Jersey Village Church Jersey Village Church 4906971078789 Speedrank Mobile Speedrank Mobile 4906673909589 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905729773589 For Houston's Kids For Houston's Kids 4896496122789 Opus Homes (iPlans) Opus Homes (iPlans) 4888011509589 Weathermatic Weathermatic 4869170592789 Parkside Capital Parkside Capital 4845034165989 Arena Energy Arena Energy 4839962223189 Stage Coach Inn Stage Coach Inn 4839397095189 PreCheck Print Ads PreCheck Print Ads 4839388105989 Chris Seay (website) Chris Seay (website) 4839115837989 SmartLink SmartLink 4838521967589 John Moore (TV) John Moore (TV) 4838495867589 Camp Ozark Camp Ozark 4838045608389 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837798641189 Trafficware (ADS) Trafficware (ADS) 4837786314789 Trafficware University Trafficware University 4837784637189 Crest Energy Partners Crest Energy Partners 4837758573189 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837757867589 First State Bank (Outdoor) First State Bank (Outdoor) 4837754393589 Reliant Energy Reliant Energy 4837750123989 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837748377989 First State Bank (print) First State Bank (print) 4837747557189 Newmark Homes (print) Newmark Homes (print) 4837746736389 MPR Technology MPR Technology 4837519734789 Make It Happen Now Make It Happen Now 4837517265189 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837510331589 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837507822389 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837500136389 Wildcat Golf Wildcat Golf 4837458203589 Swingpure Swingpure 4837457573589 Newmark Interactive Plans Newmark Interactive Plans 4837456608789 The Tanglewood (Identity) The Tanglewood (Identity) 4837455507189 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837454473989 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837452126789 Bambi & Vixen Bambi & Vixen 4837449649989 Sterling Municipal Library Sterling Municipal Library 4837442453589 Comanche Contractors Comanche Contractors 4837292369589 Deep Water Cay Deep Water Cay 4837291581189 Living Water International (website) Living Water International (website) 4837289932389 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837284672789 Pacific Strategic Investors Pacific Strategic Investors 4837284132789 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837282901589 Rejuvenon Rejuvenon 4837282131189 Lufkin Automation Lufkin Automation 4837281040389 Baker Nissan (Print) Baker Nissan (Print) 4837280025189 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837279413189 Castle Dental (TV) Castle Dental (TV) 4837279143189 Living Water International (branding) Living Water International (branding) 4837278725589 Camp Ozark GO! Camp Ozark GO! 4837276349589 Top Drawer Lingerie Top Drawer Lingerie 4837276093989 Hunting Art Prize Hunting Art Prize 4837274956389 H2O App H2O App 4837272544389 Reliant (HL&P) Reliant (HL&P) 4837272533589 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837272076389 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837271097189 Energy Images Energy Images 4837270395189 Cardeo Trade show Cardeo Trade show 4837269030789 DuPont Coatings (video) DuPont Coatings (video) 4837268382789 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837267457589 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837267057989 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837266417189 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837264048389 Kinder Morgan 3D Kinder Morgan 3D 4837263619989 Newmark Homes Newmark Homes 4837263025989 Speedrank Speedrank 4837246599189 Sugar Ray Dimeline Sugar Ray Dimeline 4837217298789 Enserv Branding Enserv Branding 4837215599589 DuPont Apply Innovation DuPont Apply Innovation 4837214332389 BP Interactive Kiosk BP Interactive Kiosk 4837213821189 MS 150 MS 150 4837210969989 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837210296789 Beauty Ideas Beauty Ideas 4837209749589 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837209133989 Masonry Systems Masonry Systems 4836825485589 AMP Brick & Stone AMP Brick & Stone 4836545344389 Brick Colorado Brick Colorado 4836522729189 Crimson Playground Crimson Playground 4836321301989 Sierra Fuels Sierra Fuels 4836202649589 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835894993589 PreCheck (branding) PreCheck (branding) 4835312329989 First State Bank (Outdoor) First State Bank (Outdoor) 4835267358789 First State Bank (Outdoor) First State Bank (Outdoor) 4835031051189 PreCheck (branding) PreCheck (branding) 4835030716389 Texon (direct mail) Texon (direct mail) 4835029852389 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835029009989 Enserv Enserv 4832920698789 Coral Beach Club Coral Beach Club 4832179365189 San Jacinto College Foundation San Jacinto College Foundation 4831600128789 Howard Weil Howard Weil 4829699303589 Mason Creek Mason Creek 4829689180389 Masonry Systems (print) Masonry Systems (print) 4828451979189 Oakcreek Homes Oakcreek Homes 4828447507989 MIHN Records MIHN Records 4828442233989 Knowledge Systems Knowledge Systems 4828188862389 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828128753189 The High Lonesome Ranch The High Lonesome Ranch 4828128753189 Trafficware (ADS) Trafficware (ADS) 4820416491189 Going Up Going Up 4820413279989 DuPont Powder Coatings DuPont Powder Coatings 4819987749189 The Home Depot The Home Depot 4812024621189 Newmark Homes (website) Newmark Homes (website) 4811089330389 Crest Energy Partners Crest Energy Partners 4799852805189 Texon LP (website) Texon LP (website) 4799018055189 Questia Questia 4793892115989 AAF AAF 4791995826789 City City 4791995826789 Reedhycalog (NOV) Reedhycalog (NOV) 4790842426389 Evolve Capital Evolve Capital 4782777439989 Western Agency Western Agency 4782344993589 Perry Homes Perry Homes 4781206396389 Rejuvenon (Branding) Rejuvenon (Branding) 4781190577989 Baker Nissan (TV) Baker Nissan (TV) 4779670873989 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776309463989 Stage Coach Inn Stage Coach Inn 4773145575189 Stoney Way Village Stoney Way Village 4771553863989 PreCheck (Website) PreCheck (Website) 4723978369989 Genuine Brick Genuine Brick 4723978135989 Sneak Peek Homes Sneak Peek Homes 4723976206389 Hunting Energy Hunting Energy 4723973765589 Sureclose Animation Sureclose Animation 4723967404389 Living Water International (branding) Living Water International (branding) 4723958123589 Synchro Green Synchro Green 4723948572789 Villas Del Parque Villas Del Parque 4677311184789 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669350389589 Heartland Brick (Branding) Heartland Brick (Branding) 4667660977989 CRI Catalysts CRI Catalysts 4667033821989 Spirit of America Spirit of America 4659636369189 First State Bank (Website) First State Bank (Website) 4659636369189 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659636369189 Shell (SIMS) Shell (SIMS) 4611578251989 West Ten West Ten 4498053695589 Sugar Creek Kiosk Sugar Creek Kiosk 4496921290389 LawnGrips LawnGrips 4384531594389 Texon Butane Blending Texon Butane Blending 4271152974789 DuPont Lab Work Request App DuPont Lab Work Request App 4157626341189 Grand Haven Homes Grand Haven Homes 4147948439589 Make It Happen Now Make It Happen Now 4043627477589 American HomeStar American HomeStar 4043626663989 Stewart Star Stewart Star 3930099994389 Salient Partners Salient Partners 3930098194389 Mieko Mahi Mieko Mahi 3702735492789 Catscan Catscan 3589666116789 Villas Del Parque Villas Del Parque 3589200975189 One Minute Manicure One Minute Manicure 3588064041189 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588043686789

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex web applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Marketing/ITS from the University of Houston. His advertising perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences. For the past 7 years Gary has been developing iOS applications for the iPhone and iPad. He has been invited to participate in workshops at WWDC and DCSF.

When he's not working he enjoys outdoor sports and coaching youth football. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.