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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
[email protected]

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and stratigic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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LOWO - Service when you need it. LOWO - Service when you need it. 5514358040263 Colorado Brick Colorado Brick 5488263217063 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481680307463 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5478931275463 John Moore Services (TV) John Moore Services (TV) 5478875403463 LOWO - Service when you need it. LOWO - Service when you need it. 5458059429463 The Sterling Group The Sterling Group 5456149564663 Camp Ozark v2 Camp Ozark v2 5391218470663 University of Texas (Office of Development) University of Texas (Office of Development) 5391132049063 Lynx Map Lynx Map 5372448286663 FITNAV FITNAV 5372447429863 LYNX F.B.O. LYNX F.B.O. 5349258994663 VaryActive (Promo) VaryActive (Promo) 5332352674663 Say Hello To Celeo Say Hello To Celeo 5327686379863 The Stopic The Stopic 5312089772263 Sun & Ski (Branding) Sun & Ski (Branding) 5311176315463 Living Water Annual Review Living Water Annual Review 5307226705063 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302481361463 Sun & Ski Sun & Ski 5298164961463 VaryActive VaryActive 5295979106263 Sun & Ski Summer TV Sun & Ski Summer TV 5295945723463 Bid Fish Bid Fish 5293865197063 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292009947863 The Battleship of Texas The Battleship of Texas 5291724604663 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288522890663 Safoco Technologies Safoco Technologies 5288245301863 Detoto Law Firm Detoto Law Firm 5283650042263 Celeo Celeo 5283648501463 Celeo Celeo 5283643349863 Westlake Chemical Westlake Chemical 5282393491063 Wabash Feed Wabash Feed 5274007935463 HayMap HayMap 5273467334263 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269549450663 Sun & Ski (Running) Sun & Ski (Running) 5269549450663 VaryActive (Branding) VaryActive (Branding) 5254859935063 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237209916263 WestTen WestTen 5236221597463 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235326605063 VaryActive VaryActive 5224194919063 North American Pipe North American Pipe 5206500508663 Evolve Capital Website Evolve Capital Website 5206461686263 New Vision Africa New Vision Africa 5187428162263 University of Texas School of Dentistry University of Texas School of Dentistry 5187420368263 Children's Leraning Institute Children's Leraning Institute 5181520828663 San Jacinto College (website) San Jacinto College (website) 5178388897063 Ignore No More! Locate Ignore No More! Locate 5174695891063 Real Faith for Real Living Real Faith for Real Living 5146413178663 A La Mode A La Mode 5141745101863 Axalta Powder Coatings Axalta Powder Coatings 5141743993063 Ozark Life Ozark Life 5129004655063 Family Houston Family Houston 5108794341463 No2fyme No2fyme 5098149757063 Just Booster Just Booster 5098147035463 Reading Bandit Reading Bandit 5098145631463 Noted Noted 5089824065863 Diversicons Diversicons 5079174034663 Ignore No More Ignore No More 5070784393063 Smith Fork Ranch Smith Fork Ranch 5028231201463 Texas A&M University Galveston Texas A&M University Galveston 5018519157463 Axalta Axalta 5012026197463 Detach Detach 4996160709463 Pinots Pallet Pinots Pallet 4996155705463 UTMB Campus Navigator UTMB Campus Navigator 4967849218663 Open Meeting Room Open Meeting Room 4967842025863 Westlake Chemical Westlake Chemical 4951035098263 Smart Link Remote Smart Link Remote 4944043145863 Ten Days Ten Days 4907016443863 Jersey Village Church Jersey Village Church 4907013326263 Speedrank Mobile Speedrank Mobile 4906716157063 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905772021063 For Houston's Kids For Houston's Kids 4896538370263 Opus Homes (iPlans) Opus Homes (iPlans) 4888053757063 Weathermatic Weathermatic 4869212840263 Parkside Capital Parkside Capital 4845076413463 Arena Energy Arena Energy 4840004470663 Stage Coach Inn Stage Coach Inn 4839439342663 PreCheck Print Ads PreCheck Print Ads 4839430353463 Chris Seay (website) Chris Seay (website) 4839158085463 SmartLink SmartLink 4838564215063 John Moore (TV) John Moore (TV) 4838538115063 Camp Ozark Camp Ozark 4838087855863 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837840888663 Trafficware (ADS) Trafficware (ADS) 4837828562263 Trafficware University Trafficware University 4837826884663 Crest Energy Partners Crest Energy Partners 4837800820663 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837800115063 First State Bank (Outdoor) First State Bank (Outdoor) 4837796641063 Reliant Energy Reliant Energy 4837792371463 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837790625463 First State Bank (print) First State Bank (print) 4837789804663 Newmark Homes (print) Newmark Homes (print) 4837788983863 MPR Technology MPR Technology 4837561982263 Make It Happen Now Make It Happen Now 4837559512663 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837552579063 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837550069863 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837542383863 Wildcat Golf Wildcat Golf 4837500451063 Swingpure Swingpure 4837499821063 Newmark Interactive Plans Newmark Interactive Plans 4837498856263 The Tanglewood (Identity) The Tanglewood (Identity) 4837497754663 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837496721463 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837494374263 Bambi & Vixen Bambi & Vixen 4837491897463 Sterling Municipal Library Sterling Municipal Library 4837484701063 Comanche Contractors Comanche Contractors 4837334617063 Deep Water Cay Deep Water Cay 4837333828663 Living Water International (website) Living Water International (website) 4837332179863 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837326920263 Pacific Strategic Investors Pacific Strategic Investors 4837326380263 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837325149063 Rejuvenon Rejuvenon 4837324378663 Lufkin Automation Lufkin Automation 4837323287863 Baker Nissan (Print) Baker Nissan (Print) 4837322272663 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837321660663 Castle Dental (TV) Castle Dental (TV) 4837321390663 Living Water International (branding) Living Water International (branding) 4837320973063 Camp Ozark GO! Camp Ozark GO! 4837318597063 Top Drawer Lingerie Top Drawer Lingerie 4837318341463 Hunting Art Prize Hunting Art Prize 4837317203863 H2O App H2O App 4837314791863 Reliant (HL&P) Reliant (HL&P) 4837314781063 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837314323863 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837313344663 Energy Images Energy Images 4837312642663 Cardeo Trade show Cardeo Trade show 4837311278263 DuPont Coatings (video) DuPont Coatings (video) 4837310630263 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837309705063 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837309305463 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837308664663 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837306295863 Kinder Morgan 3D Kinder Morgan 3D 4837305867463 Newmark Homes Newmark Homes 4837305273463 Speedrank Speedrank 4837288846663 Sugar Ray Dimeline Sugar Ray Dimeline 4837259546263 Enserv Branding Enserv Branding 4837257847063 DuPont Apply Innovation DuPont Apply Innovation 4837256579863 BP Interactive Kiosk BP Interactive Kiosk 4837256068663 MS 150 MS 150 4837253217463 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837252544263 Beauty Ideas Beauty Ideas 4837251997063 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837251381463 Masonry Systems Masonry Systems 4836867733063 AMP Brick & Stone AMP Brick & Stone 4836587591863 Brick Colorado Brick Colorado 4836564976663 Crimson Playground Crimson Playground 4836363549463 Sierra Fuels Sierra Fuels 4836244897063 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835937241063 PreCheck (branding) PreCheck (branding) 4835354577463 First State Bank (Outdoor) First State Bank (Outdoor) 4835309606263 First State Bank (Outdoor) First State Bank (Outdoor) 4835073298663 PreCheck (branding) PreCheck (branding) 4835072963863 Texon (direct mail) Texon (direct mail) 4835072099863 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835071257463 Enserv Enserv 4832962946263 Coral Beach Club Coral Beach Club 4832221612663 San Jacinto College Foundation San Jacinto College Foundation 4831642376263 Howard Weil Howard Weil 4829741551063 Mason Creek Mason Creek 4829731427863 Masonry Systems (print) Masonry Systems (print) 4828494226663 Oakcreek Homes Oakcreek Homes 4828489755463 MIHN Records MIHN Records 4828484481463 Knowledge Systems Knowledge Systems 4828231109863 The High Lonesome Ranch The High Lonesome Ranch 4828171000663 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828171000663 Trafficware (ADS) Trafficware (ADS) 4820458738663 Going Up Going Up 4820455527463 DuPont Powder Coatings DuPont Powder Coatings 4820029996663 The Home Depot The Home Depot 4812066868663 Newmark Homes (website) Newmark Homes (website) 4811131577863 Crest Energy Partners Crest Energy Partners 4799895052663 Texon LP (website) Texon LP (website) 4799060302663 Questia Questia 4793934363463 AAF AAF 4792038074263 City City 4792038074263 Reedhycalog (NOV) Reedhycalog (NOV) 4790884673863 Evolve Capital Evolve Capital 4782819687463 Western Agency Western Agency 4782387241063 Perry Homes Perry Homes 4781248643863 Rejuvenon (Branding) Rejuvenon (Branding) 4781232825463 Baker Nissan (TV) Baker Nissan (TV) 4779713121463 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776351711463 Stage Coach Inn Stage Coach Inn 4773187822663 Stoney Way Village Stoney Way Village 4771596111463 PreCheck (Website) PreCheck (Website) 4724020617463 Genuine Brick Genuine Brick 4724020383463 Sneak Peek Homes Sneak Peek Homes 4724018453863 Hunting Energy Hunting Energy 4724016013063 Sureclose Animation Sureclose Animation 4724009651863 Living Water International (branding) Living Water International (branding) 4724000371063 Synchro Green Synchro Green 4723990820263 Villas Del Parque Villas Del Parque 4677353432263 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669392637063 Heartland Brick (Branding) Heartland Brick (Branding) 4667703225463 CRI Catalysts CRI Catalysts 4667076069463 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659678616663 Spirit of America Spirit of America 4659678616663 First State Bank (Website) First State Bank (Website) 4659678616663 Shell (SIMS) Shell (SIMS) 4611620499463 West Ten West Ten 4498095943063 Sugar Creek Kiosk Sugar Creek Kiosk 4496963537863 LawnGrips LawnGrips 4384573841863 Texon Butane Blending Texon Butane Blending 4271195222263 DuPont Lab Work Request App DuPont Lab Work Request App 4157668588663 Grand Haven Homes Grand Haven Homes 4147990687063 Make It Happen Now Make It Happen Now 4043669725063 American HomeStar American HomeStar 4043668911463 Stewart Star Stewart Star 3930142241863 Salient Partners Salient Partners 3930140441863 Mieko Mahi Mieko Mahi 3702777740263 Catscan Catscan 3589708364263 Villas Del Parque Villas Del Parque 3589243222663 One Minute Manicure One Minute Manicure 3588106288663 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588085934263

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.