Skip to Content
prev next

Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
[email protected]


Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.


prev next

Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark


John Moore


Stewart Information Services


San Jacinto College


SouthWestern Brick Council


Camp Ozark GO!


Children’s Learning Institute


DuPont Powder Coatings


Sterling Municipal Library


Wallace/Halpin, LLC.




Halliburton/Landmark Graphics


The Historic Stagecoach Inn


Lovett Dental Centers


Reedhycalog (NOV)



Filter work
Ashford Communities Ashford Communities 5548934187714 CanCare CanCare 5537689962114 LOWO - Service when you need it. LOWO - Service when you need it. 5514463449714 Colorado Brick Colorado Brick 5488368626514 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481785716914 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5479036684914 John Moore Services (TV) John Moore Services (TV) 5478980812914 LOWO - Service when you need it. LOWO - Service when you need it. 5458164838914 The Sterling Group The Sterling Group 5456254974114 Camp Ozark v2 Camp Ozark v2 5391323880114 University of Texas (Office of Development) University of Texas (Office of Development) 5391237458514 Lynx Map Lynx Map 5372553696114 FITNAV FITNAV 5372552839314 LYNX F.B.O. LYNX F.B.O. 5349364404114 VaryActive (Promo) VaryActive (Promo) 5332458084114 Say Hello To Celeo Say Hello To Celeo 5327791789314 The Stopic The Stopic 5312195181714 Sun & Ski (Branding) Sun & Ski (Branding) 5311281724914 Living Water Annual Review Living Water Annual Review 5307332114514 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302586770914 Sun & Ski Sun & Ski 5298270370914 VaryActive VaryActive 5296084515714 Sun & Ski Summer TV Sun & Ski Summer TV 5296051132914 Bid Fish Bid Fish 5293970606514 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292115357314 The Battleship of Texas The Battleship of Texas 5291830014114 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288628300114 Safoco Technologies Safoco Technologies 5288350711314 Detoto Law Firm Detoto Law Firm 5283755451714 Celeo Celeo 5283753910914 Celeo Celeo 5283748759314 Westlake Chemical Westlake Chemical 5282498900514 Wabash Feed Wabash Feed 5274113344914 HayMap HayMap 5273572743714 Sun & Ski (Running) Sun & Ski (Running) 5269654860114 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269654860114 VaryActive (Branding) VaryActive (Branding) 5254965344514 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237315325714 WestTen WestTen 5236327006914 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235432014514 VaryActive VaryActive 5224300328514 North American Pipe North American Pipe 5206605918114 Evolve Capital Website Evolve Capital Website 5206567095714 New Vision Africa New Vision Africa 5187533571714 University of Texas School of Dentistry University of Texas School of Dentistry 5187525777714 Children's Leraning Institute Children's Leraning Institute 5181626238114 San Jacinto College (website) San Jacinto College (website) 5178494306514 Ignore No More! Locate Ignore No More! Locate 5174801300514 Real Faith for Real Living Real Faith for Real Living 5146518588114 A La Mode A La Mode 5141850511314 Axalta Powder Coatings Axalta Powder Coatings 5141849402514 Ozark Life Ozark Life 5129110064514 Family Houston Family Houston 5108899750914 No2fyme No2fyme 5098255166514 Just Booster Just Booster 5098252444914 Reading Bandit Reading Bandit 5098251040914 Noted Noted 5089929475314 Diversicons Diversicons 5079279444114 Ignore No More Ignore No More 5070889802514 Smith Fork Ranch Smith Fork Ranch 5028336610914 Texas A&M University Galveston Texas A&M University Galveston 5018624566914 Axalta Axalta 5012131606914 Detach Detach 4996266118914 Pinots Pallet Pinots Pallet 4996261114914 UTMB Campus Navigator UTMB Campus Navigator 4967954628114 Open Meeting Room Open Meeting Room 4967947435314 Westlake Chemical Westlake Chemical 4951140507714 Smart Link Remote Smart Link Remote 4944148555314 Ten Days Ten Days 4907121853314 Jersey Village Church Jersey Village Church 4907118735714 Speedrank Mobile Speedrank Mobile 4906821566514 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905877430514 For Houston's Kids For Houston's Kids 4896643779714 Opus Homes (iPlans) Opus Homes (iPlans) 4888159166514 Weathermatic Weathermatic 4869318249714 Parkside Capital Parkside Capital 4845181822914 Arena Energy Arena Energy 4840109880114 Stage Coach Inn Stage Coach Inn 4839544752114 PreCheck Print Ads PreCheck Print Ads 4839535762914 Chris Seay (website) Chris Seay (website) 4839263494914 SmartLink SmartLink 4838669624514 John Moore (TV) John Moore (TV) 4838643524514 Camp Ozark Camp Ozark 4838193265314 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837946298114 Trafficware (ADS) Trafficware (ADS) 4837933971714 Trafficware University Trafficware University 4837932294114 Crest Energy Partners Crest Energy Partners 4837906230114 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837905524514 First State Bank (Outdoor) First State Bank (Outdoor) 4837902050514 Reliant Energy Reliant Energy 4837897780914 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837896034914 First State Bank (print) First State Bank (print) 4837895214114 Newmark Homes (print) Newmark Homes (print) 4837894393314 MPR Technology MPR Technology 4837667391714 Make It Happen Now Make It Happen Now 4837664922114 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837657988514 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837655479314 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837647793314 Wildcat Golf Wildcat Golf 4837605860514 Swingpure Swingpure 4837605230514 Newmark Interactive Plans Newmark Interactive Plans 4837604265714 The Tanglewood (Identity) The Tanglewood (Identity) 4837603164114 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837602130914 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837599783714 Bambi & Vixen Bambi & Vixen 4837597306914 Sterling Municipal Library Sterling Municipal Library 4837590110514 Comanche Contractors Comanche Contractors 4837440026514 Deep Water Cay Deep Water Cay 4837439238114 Living Water International (website) Living Water International (website) 4837437589314 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837432329714 Pacific Strategic Investors Pacific Strategic Investors 4837431789714 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837430558514 Rejuvenon Rejuvenon 4837429788114 Lufkin Automation Lufkin Automation 4837428697314 Baker Nissan (Print) Baker Nissan (Print) 4837427682114 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837427070114 Castle Dental (TV) Castle Dental (TV) 4837426800114 Living Water International (branding) Living Water International (branding) 4837426382514 Camp Ozark GO! Camp Ozark GO! 4837424006514 Top Drawer Lingerie Top Drawer Lingerie 4837423750914 Hunting Art Prize Hunting Art Prize 4837422613314 H2O App H2O App 4837420201314 Reliant (HL&P) Reliant (HL&P) 4837420190514 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837419733314 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837418754114 Energy Images Energy Images 4837418052114 Cardeo Trade show Cardeo Trade show 4837416687714 DuPont Coatings (video) DuPont Coatings (video) 4837416039714 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837415114514 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837414714914 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837414074114 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837411705314 Kinder Morgan 3D Kinder Morgan 3D 4837411276914 Newmark Homes Newmark Homes 4837410682914 Speedrank Speedrank 4837394256114 Sugar Ray Dimeline Sugar Ray Dimeline 4837364955714 Enserv Branding Enserv Branding 4837363256514 DuPont Apply Innovation DuPont Apply Innovation 4837361989314 BP Interactive Kiosk BP Interactive Kiosk 4837361478114 MS 150 MS 150 4837358626914 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837357953714 Beauty Ideas Beauty Ideas 4837357406514 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837356790914 Masonry Systems Masonry Systems 4836973142514 AMP Brick & Stone AMP Brick & Stone 4836693001314 Brick Colorado Brick Colorado 4836670386114 Crimson Playground Crimson Playground 4836468958914 Sierra Fuels Sierra Fuels 4836350306514 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4836042650514 PreCheck (branding) PreCheck (branding) 4835459986914 First State Bank (Outdoor) First State Bank (Outdoor) 4835415015714 First State Bank (Outdoor) First State Bank (Outdoor) 4835178708114 PreCheck (branding) PreCheck (branding) 4835178373314 Texon (direct mail) Texon (direct mail) 4835177509314 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835176666914 Enserv Enserv 4833068355714 Coral Beach Club Coral Beach Club 4832327022114 San Jacinto College Foundation San Jacinto College Foundation 4831747785714 Howard Weil Howard Weil 4829846960514 Mason Creek Mason Creek 4829836837314 Masonry Systems (print) Masonry Systems (print) 4828599636114 Oakcreek Homes Oakcreek Homes 4828595164914 MIHN Records MIHN Records 4828589890914 Knowledge Systems Knowledge Systems 4828336519314 The High Lonesome Ranch The High Lonesome Ranch 4828276410114 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828276410114 Trafficware (ADS) Trafficware (ADS) 4820564148114 Going Up Going Up 4820560936914 DuPont Powder Coatings DuPont Powder Coatings 4820135406114 The Home Depot The Home Depot 4812172278114 Newmark Homes (website) Newmark Homes (website) 4811236987314 Crest Energy Partners Crest Energy Partners 4800000462114 Texon LP (website) Texon LP (website) 4799165712114 Questia Questia 4794039772914 AAF AAF 4792143483714 City City 4792143483714 Reedhycalog (NOV) Reedhycalog (NOV) 4790990083314 Evolve Capital Evolve Capital 4782925096914 Western Agency Western Agency 4782492650514 Perry Homes Perry Homes 4781354053314 Rejuvenon (Branding) Rejuvenon (Branding) 4781338234914 Baker Nissan (TV) Baker Nissan (TV) 4779818530914 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776457120914 Stage Coach Inn Stage Coach Inn 4773293232114 Stoney Way Village Stoney Way Village 4771701520914 PreCheck (Website) PreCheck (Website) 4724126026914 Genuine Brick Genuine Brick 4724125792914 Sneak Peek Homes Sneak Peek Homes 4724123863314 Hunting Energy Hunting Energy 4724121422514 Sureclose Animation Sureclose Animation 4724115061314 Living Water International (branding) Living Water International (branding) 4724105780514 Synchro Green Synchro Green 4724096229714 Villas Del Parque Villas Del Parque 4677458841714 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669498046514 Heartland Brick (Branding) Heartland Brick (Branding) 4667808634914 CRI Catalysts CRI Catalysts 4667181478914 First State Bank (Website) First State Bank (Website) 4659784026114 Spirit of America Spirit of America 4659784026114 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659784026114 Shell (SIMS) Shell (SIMS) 4611725908914 West Ten West Ten 4498201352514 Sugar Creek Kiosk Sugar Creek Kiosk 4497068947314 LawnGrips LawnGrips 4384679251314 Texon Butane Blending Texon Butane Blending 4271300631714 DuPont Lab Work Request App DuPont Lab Work Request App 4157773998114 Grand Haven Homes Grand Haven Homes 4148096096514 Make It Happen Now Make It Happen Now 4043775134514 American HomeStar American HomeStar 4043774320914 Stewart Star Stewart Star 3930247651314 Salient Partners Salient Partners 3930245851314 Mieko Mahi Mieko Mahi 3702883149714 Catscan Catscan 3589813773714 Villas Del Parque Villas Del Parque 3589348632114 One Minute Manicure One Minute Manicure 3588211698114 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588191343714

Our Team

prev next

Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia


Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.