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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
[email protected]

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548911634924 CanCare CanCare 5537667409324 LOWO - Service when you need it. LOWO - Service when you need it. 5514440896924 Colorado Brick Colorado Brick 5488346073724 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481763164124 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5479014132124 John Moore Services (TV) John Moore Services (TV) 5478958260124 LOWO - Service when you need it. LOWO - Service when you need it. 5458142286124 The Sterling Group The Sterling Group 5456232421324 Camp Ozark v2 Camp Ozark v2 5391301327324 University of Texas (Office of Development) University of Texas (Office of Development) 5391214905724 Lynx Map Lynx Map 5372531143324 FITNAV FITNAV 5372530286524 LYNX F.B.O. LYNX F.B.O. 5349341851324 VaryActive (Promo) VaryActive (Promo) 5332435531324 Say Hello To Celeo Say Hello To Celeo 5327769236524 The Stopic The Stopic 5312172628924 Sun & Ski (Branding) Sun & Ski (Branding) 5311259172124 Living Water Annual Review Living Water Annual Review 5307309561724 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302564218124 Sun & Ski Sun & Ski 5298247818124 VaryActive VaryActive 5296061962924 Sun & Ski Summer TV Sun & Ski Summer TV 5296028580124 Bid Fish Bid Fish 5293948053724 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292092804524 The Battleship of Texas The Battleship of Texas 5291807461324 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288605747324 Safoco Technologies Safoco Technologies 5288328158524 Detoto Law Firm Detoto Law Firm 5283732898924 Celeo Celeo 5283731358124 Celeo Celeo 5283726206524 Westlake Chemical Westlake Chemical 5282476347724 Wabash Feed Wabash Feed 5274090792124 HayMap HayMap 5273550190924 Sun & Ski (Running) Sun & Ski (Running) 5269632307324 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269632307324 VaryActive (Branding) VaryActive (Branding) 5254942791724 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237292772924 WestTen WestTen 5236304454124 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235409461724 VaryActive VaryActive 5224277775724 North American Pipe North American Pipe 5206583365324 Evolve Capital Website Evolve Capital Website 5206544542924 New Vision Africa New Vision Africa 5187511018924 University of Texas School of Dentistry University of Texas School of Dentistry 5187503224924 Children's Leraning Institute Children's Leraning Institute 5181603685324 San Jacinto College (website) San Jacinto College (website) 5178471753724 Ignore No More! Locate Ignore No More! Locate 5174778747724 Real Faith for Real Living Real Faith for Real Living 5146496035324 A La Mode A La Mode 5141827958524 Axalta Powder Coatings Axalta Powder Coatings 5141826849724 Ozark Life Ozark Life 5129087511724 Family Houston Family Houston 5108877198124 No2fyme No2fyme 5098232613724 Just Booster Just Booster 5098229892124 Reading Bandit Reading Bandit 5098228488124 Noted Noted 5089906922524 Diversicons Diversicons 5079256891324 Ignore No More Ignore No More 5070867249724 Smith Fork Ranch Smith Fork Ranch 5028314058124 Texas A&M University Galveston Texas A&M University Galveston 5018602014124 Axalta Axalta 5012109054124 Detach Detach 4996243566124 Pinots Pallet Pinots Pallet 4996238562124 UTMB Campus Navigator UTMB Campus Navigator 4967932075324 Open Meeting Room Open Meeting Room 4967924882524 Westlake Chemical Westlake Chemical 4951117954924 Smart Link Remote Smart Link Remote 4944126002524 Ten Days Ten Days 4907099300524 Jersey Village Church Jersey Village Church 4907096182924 Speedrank Mobile Speedrank Mobile 4906799013724 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905854877724 For Houston's Kids For Houston's Kids 4896621226924 Opus Homes (iPlans) Opus Homes (iPlans) 4888136613724 Weathermatic Weathermatic 4869295696924 Parkside Capital Parkside Capital 4845159270124 Arena Energy Arena Energy 4840087327324 Stage Coach Inn Stage Coach Inn 4839522199324 PreCheck Print Ads PreCheck Print Ads 4839513210124 Chris Seay (website) Chris Seay (website) 4839240942124 SmartLink SmartLink 4838647071724 John Moore (TV) John Moore (TV) 4838620971724 Camp Ozark Camp Ozark 4838170712524 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837923745324 Trafficware (ADS) Trafficware (ADS) 4837911418924 Trafficware University Trafficware University 4837909741324 Crest Energy Partners Crest Energy Partners 4837883677324 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837882971724 First State Bank (Outdoor) First State Bank (Outdoor) 4837879497724 Reliant Energy Reliant Energy 4837875228124 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837873482124 First State Bank (print) First State Bank (print) 4837872661324 Newmark Homes (print) Newmark Homes (print) 4837871840524 MPR Technology MPR Technology 4837644838924 Make It Happen Now Make It Happen Now 4837642369324 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837635435724 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837632926524 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837625240524 Wildcat Golf Wildcat Golf 4837583307724 Swingpure Swingpure 4837582677724 Newmark Interactive Plans Newmark Interactive Plans 4837581712924 The Tanglewood (Identity) The Tanglewood (Identity) 4837580611324 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837579578124 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837577230924 Bambi & Vixen Bambi & Vixen 4837574754124 Sterling Municipal Library Sterling Municipal Library 4837567557724 Comanche Contractors Comanche Contractors 4837417473724 Deep Water Cay Deep Water Cay 4837416685324 Living Water International (website) Living Water International (website) 4837415036524 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837409776924 Pacific Strategic Investors Pacific Strategic Investors 4837409236924 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837408005724 Rejuvenon Rejuvenon 4837407235324 Lufkin Automation Lufkin Automation 4837406144524 Baker Nissan (Print) Baker Nissan (Print) 4837405129324 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837404517324 Castle Dental (TV) Castle Dental (TV) 4837404247324 Living Water International (branding) Living Water International (branding) 4837403829724 Camp Ozark GO! Camp Ozark GO! 4837401453724 Top Drawer Lingerie Top Drawer Lingerie 4837401198124 Hunting Art Prize Hunting Art Prize 4837400060524 H2O App H2O App 4837397648524 Reliant (HL&P) Reliant (HL&P) 4837397637724 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837397180524 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837396201324 Energy Images Energy Images 4837395499324 Cardeo Trade show Cardeo Trade show 4837394134924 DuPont Coatings (video) DuPont Coatings (video) 4837393486924 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837392561724 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837392162124 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837391521324 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837389152524 Kinder Morgan 3D Kinder Morgan 3D 4837388724124 Newmark Homes Newmark Homes 4837388130124 Speedrank Speedrank 4837371703324 Sugar Ray Dimeline Sugar Ray Dimeline 4837342402924 Enserv Branding Enserv Branding 4837340703724 DuPont Apply Innovation DuPont Apply Innovation 4837339436524 BP Interactive Kiosk BP Interactive Kiosk 4837338925324 MS 150 MS 150 4837336074124 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837335400924 Beauty Ideas Beauty Ideas 4837334853724 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837334238124 Masonry Systems Masonry Systems 4836950589724 AMP Brick & Stone AMP Brick & Stone 4836670448524 Brick Colorado Brick Colorado 4836647833324 Crimson Playground Crimson Playground 4836446406124 Sierra Fuels Sierra Fuels 4836327753724 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4836020097724 PreCheck (branding) PreCheck (branding) 4835437434124 First State Bank (Outdoor) First State Bank (Outdoor) 4835392462924 First State Bank (Outdoor) First State Bank (Outdoor) 4835156155324 PreCheck (branding) PreCheck (branding) 4835155820524 Texon (direct mail) Texon (direct mail) 4835154956524 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835154114124 Enserv Enserv 4833045802924 Coral Beach Club Coral Beach Club 4832304469324 San Jacinto College Foundation San Jacinto College Foundation 4831725232924 Howard Weil Howard Weil 4829824407724 Mason Creek Mason Creek 4829814284524 Masonry Systems (print) Masonry Systems (print) 4828577083324 Oakcreek Homes Oakcreek Homes 4828572612124 MIHN Records MIHN Records 4828567338124 Knowledge Systems Knowledge Systems 4828313966524 The High Lonesome Ranch The High Lonesome Ranch 4828253857324 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828253857324 Trafficware (ADS) Trafficware (ADS) 4820541595324 Going Up Going Up 4820538384124 DuPont Powder Coatings DuPont Powder Coatings 4820112853324 The Home Depot The Home Depot 4812149725324 Newmark Homes (website) Newmark Homes (website) 4811214434524 Crest Energy Partners Crest Energy Partners 4799977909324 Texon LP (website) Texon LP (website) 4799143159324 Questia Questia 4794017220124 AAF AAF 4792120930924 City City 4792120930924 Reedhycalog (NOV) Reedhycalog (NOV) 4790967530524 Evolve Capital Evolve Capital 4782902544124 Western Agency Western Agency 4782470097724 Perry Homes Perry Homes 4781331500524 Rejuvenon (Branding) Rejuvenon (Branding) 4781315682124 Baker Nissan (TV) Baker Nissan (TV) 4779795978124 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776434568124 Stage Coach Inn Stage Coach Inn 4773270679324 Stoney Way Village Stoney Way Village 4771678968124 PreCheck (Website) PreCheck (Website) 4724103474124 Genuine Brick Genuine Brick 4724103240124 Sneak Peek Homes Sneak Peek Homes 4724101310524 Hunting Energy Hunting Energy 4724098869724 Sureclose Animation Sureclose Animation 4724092508524 Living Water International (branding) Living Water International (branding) 4724083227724 Synchro Green Synchro Green 4724073676924 Villas Del Parque Villas Del Parque 4677436288924 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669475493724 Heartland Brick (Branding) Heartland Brick (Branding) 4667786082124 CRI Catalysts CRI Catalysts 4667158926124 First State Bank (Website) First State Bank (Website) 4659761473324 Spirit of America Spirit of America 4659761473324 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659761473324 Shell (SIMS) Shell (SIMS) 4611703356124 West Ten West Ten 4498178799724 Sugar Creek Kiosk Sugar Creek Kiosk 4497046394524 LawnGrips LawnGrips 4384656698524 Texon Butane Blending Texon Butane Blending 4271278078924 DuPont Lab Work Request App DuPont Lab Work Request App 4157751445324 Grand Haven Homes Grand Haven Homes 4148073543724 Make It Happen Now Make It Happen Now 4043752581724 American HomeStar American HomeStar 4043751768124 Stewart Star Stewart Star 3930225098524 Salient Partners Salient Partners 3930223298524 Mieko Mahi Mieko Mahi 3702860596924 Catscan Catscan 3589791220924 Villas Del Parque Villas Del Parque 3589326079324 One Minute Manicure One Minute Manicure 3588189145324 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588168790924

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.